Pushing Beyond the Obvious - Helping Entrepreneurs Succeed

Who is on the show today:

Kevin Kelly is Senior Maverick at Wired magazine. He co-founded Wired in 1993, and served as its Executive Editor for its first seven years. His new book for Viking/Penguin is called The Inevitable, which is a New York Times and Wall Street Journal bestseller. He is also founding editor and co-publisher of the popular Cool Tools website, which has been reviewing tools daily since 2003. From 1984-1990 Kelly was publisher and editor of the Whole Earth Review, a journal of unorthodox technical news. He co-founded the ongoing Hackers’ Conference, and was involved with the launch of the WELL, a pioneering online service started in 1985. His books include the best-selling New Rules for the New Economythe classic book on decentralized emergent systems, Out of Control, a graphic novel about robots and angels, The Silver Cord, an oversize catalog of the best of Cool Tools, and his summary theory of technology in What Technology Wants (2010).

Why is he on the show:

In his latest book "The Inevitable", he talks about 12 trends that will shape the way our society will evolve. This is already a New York Times and Wall Street Journal bestseller.

What do we talk about:

In this free-wheeling conversation, we talk about:

  • His interest and curating non-fiction films. He has a curated list of some of the wonderful documentaries on his site here.
  • The 12 trends that are directions that technology is going to move towards, that seem to be inevitable. He lists them as verbs (Becoming, Cognifying, Flowing, Screening, Accessing, Sharing, Filtering, Remixing, Interacting, Tracking, Questioning , Beginning)
  • [bctt tweet=""Trends are inevitable, the form and function is not"" username="rmukeshgupta"]
  • Technology vs Societal view points of view to look at the future..
  • How Technology has its own agenda..
  • Have these trends have been behaving since the time the book was written..
  • How Moore's law would have served you really well if you believed in it..
  • Artificial intelligence and how this is going to play out..
  • How can entrepreneurs make use of these trends and place themselves at the fore-runners when these trends play out and become mainstream
  • How can we stay relevant in the future where these trends are becoming mainstream?
  • What do these technologies and trends mean for us as a society and culture? How do we prepare for the future that is coming?
    • Access vs ownership
    • Products vs services
    • Tangible vs intangible
  • A 1000 true fans and how this coupled with the trends that we are talking about provides a great opportunity for entrepreneurs to profit from.
  • What are some of the most important skills that we need to learn in order to stay relevant:
    • To learn how to learn (Meta skill or the super skill). Figure out how we learn best or our own kind of learning.
    • Learn how to ask questions.
    • Techno-literacy and critical thinking
  • How he learns and stays up-to-date with what he sees happening around him?
  • What he thinks is obvious but no one sees it yet (A very surprising answer)..
  • Documentary he recommends - Becoming Warren Buffet. You can watch the documentary below:

How can you connect with him:

You can find his blog here. You can subscribe to his weekly newsletter here.


Direct download: 55_PBTO55__Coaching_for_Success_with_Jason_Forrest.mp3
Category:Podcast -- posted at: 1:16pm HKT

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