Pushing Beyond the Obvious - Helping Entrepreneurs Succeed

Shashank P S, an investor with BVP India in Bangalore, joined in 2012. He focuses on investments in internet and mobile.

Most recently, Shashank was co-founder of Atticous, a platform to power the online identity of businesses, where he handled strategy and business development. Shashank has also served as a senior consultant at Zinnov Management Consulting. He worked with several technology majors looking to make a foray or expand their presence in India. 

In this episode, we talk to Shashank, an investor with Bessemer Venture Parters. He shares his journey of how he became a VC at the age of 25, his thoughts on the start-up eco-system in India.

 

Direct download: 08_PBTO8__In_Conversation_with_an_Investor_in_India_-_Shashank.mp3
Category:Podcast -- posted at: 2:27am HKT

Matt Heinz
Matt Heinz

In this episode, we host Matt Heinz. Matt is President at Heinz Marketing and brings more than 15 years of marketing, business development and sales experience from a variety of organizations, vertical industries and company sizes. His career has focused on delivering measurable results for his employers and clients in the way of greater sales, revenue growth, product success and customer loyalty.

In 2007, Matt began Heinz Marketing to help clients focus their business on market and customer opportunities, then execute a plan to scale revenue and customer growth. 

This episode in a way is very useful for sales leaders and aspiring sales leaders. We cover some very important topics like: 

  1. What are some of the most common mistakes sales leaders commit
  2. What can sales managers do to help their teams to become more productive?
  3. How should sales managers should be measured on (Getting it done and doing it right)
  4. Social Selling in a B2B context & what can sales organizations do to benefit from the social selling processes..
  5. Relevance of marketing and their role in the new world & how can marketing help make the sales teams more effective
  6. How should Sales & marketing teams could work together better
  7. Marketing folks who understand technology or techies who understand marketing?
  8. What role does the CEO play in the overall sales success?
  9. How do you look for when you hire your sales reps?
  10. One mistake that sales managers commit which is so obvious to others but could be difficult for themselves to realize? 

Join us and listen in for a very interesting conversation. 


In this episode, we host Paul Castain, who is the Vice President of Rock Star Development for Castain Training Systems,  where he works with organizations and individuals who want to sell more and sell better. He is also the founder of the LinkedIn group "Sales Playbook", a group with more than 40000 members and one that is totally spam free.

In this conversation, we talk about a lot of important topics for the sales executive and sales leaders:

We talk about how taking action (starting Sales Playbook group on LinkedIn) has been one of the most important decisions that he ever made in his business.

We also talk about some tips to transform yourself into a sales rockstar:

  • The importance of developing different styles of selling and the ability to switch styles (some call it adapting to your customer) based on the feedback you get as you go along.
  • The importance of Empathy (to your customers, to your sales leaders, to your other colleagues) in selling successfully
  • 3 of the most frequent mistakes that sales executives and leaders do and how to avoid them
  • The power of uninterrupted time at the start of the day to do your most important tasks
  • How micro-managing managers destroy the productivity of sales reps & what can they do to get out of this habit
  • The importance of having an always up-to-date CRM system
  • Some of the common traits in highly successful sales leaders
  • Some common mistakes that sales leaders do and how to avoid them
  • Paul's thoughts on the Sales vs Marketing debate
  • Social selling - what it really is and some tips for the sales reps to excel at it
  • The importance of investing in training

I strongly recommend that you join the Sales Playbook community and start engaging with the great folks there. You can also reach out to Paul on twitter @PaulCastain

You can join the Summer Sales Camp here.

Direct download: 06_PBTO6__How_to_Turn_Yourself_into_a_Sales_Rockstar.mp3
Category:Podcast -- posted at: 10:34pm HKT

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