Pushing Beyond the Obvious - Helping Entrepreneurs Succeed

Anaggh DesaiWho is on the show today:

In today’s episode, we host Anaggh Desai. Anaggh is a business veteran with over 25 years of experience across industries ranging from hospitality, logistics, travel, e-commerce and retail.

Why is he on the show

In his 25-year career span, there is little Anaggh has not seen or experienced. He describes himself as a mindcaster and a people watcher. He has a cult like following on twitter which he uses to observe trends and patterns and engage with his followers.

What are we talking about

In this free wheeling conversation, we talk about a wide range of topics which are critical for the success of any business. I was blown over by his ability to remain extremely grounded and practical and with his unique perspective to everything that I asked him. 

Most important learnings from the conversation: 

  • Marketing or Branding: 
    • It is critical for brands to ensure that the brand experience is consistent across all touch points that customers have with the brand.
    • Brands need to be transparent & consistent in their behavior. 
    • Digital or social is still a very small segment of the market. There is still a large customer base which is not yet on digital or social. As marketers, we should not only understand this fact and hence our marketing mix should also reflect this reality.  
    • An open mind is what can make marketers successful.  
    • Marketing can not work in isolation from the organization. Its primary role is to bring new customer to the business. 
    • It is critical to continue to ensure that the brands remain relevant. 
  • Transformation:
    • Listen to everyone but make your own judgement calls. 
    • If you want to transform your organization, it is much more profitable to study and learn from different industries. 
  • For Start-ups: 
    • It is critical to manage cash flows and make investments in technology. 
    • What matters most in a business is the product or the service itself and creating a bit of stickiness in the product/service itself. 
    • Think long term. Valuation, by itself is not an end that one should look at. 
    • Success needs you to beat the street by getting your hands dirty. 
    • Hire right. If you are a small start-up, hiring people from the same industry can be more fatal than hiring no one.
  • Customer Loyalty: 
    • The question with regard to customer loyalty is not about whether the brands know their customers or not, but what do they intend to do with the data. 
    • Small mom-and-pop shops do much more for customer loyalty than most of the brands. 
    • The very definition of customer loyalty needs to evolve with the consumers.
    • Should we reward customers to keep coming back or for introducing new customers to the brand.
    • You can't be a carbon copy of any other loyalty programs. Each program needs to be individual to the brand and reflect the brand promise.
  • Role of a CEO: 
    • Build, Own and transfer an institution. 
    • CEO's focus is mostly outward focus - manage the stakeholders, customers, partners. 
    • CEO should also groom someone as a COO, who is inwardly focused, improving processes, productivity and organization. 
  • Biggest mistake that CEO's do
    • Ignoring the importance of communication - with your teams, partners, customers and other stake holders, consistently and constantly. 
    • What matters is how you solve the pain point & communicate and how you execute on the ideas. 
  • The overarching theme was that keeping things simple and common sensical is critical for success.

You can find more information about Anaggh and follow him on twitter @anaggh

PS: This episode is sponsored by Audible. Visithttp://www.audibletrial.com/PBTO to download a free audiobook and a 30 day free trial membership.


Who is on the show today:

In today’s episode, we have Neil Patel. Neil is a serial entrepreneur & co-founder of Crazy EggHello Bar, and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue.

Why is he on the show

He was recognized as a top 100 entrepreneur under the age of 30 by President Obama.

The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world

What are we talking about

In this wide ranging discussion, we talk about entrepreneurship, leadership, selling, marketing, creativity, the importance of culture and how to build a culture, conflicts and a lot more.

My learnings from the discussion are as below:

  • Leadership:
    • The most important role of a leader/founder/CEO is to be able to create a good team and an open and honest culture.
    • It is also important for a leader to disconnect from all the bustle of the day-to-day work to reflect on what they are doing and if they are indeed on the right path to make their vision a reality. Neil talks about a practice that he refers to as “Monk Days” where he completely disconnects himself to think about his business and makes notes about the course corrections that he wants to make or ideas that he wants to discuss with his team. He does this every month.
    • He also advices that it is ok to not hire someone who could potentially not be a cultural fit and wait for some one, i.e, hiring for cultural fit is more critical than hiring for talent.
  • Marketing:
    • The most important skill that a marketer needs to be successful is the ability to be creative.
    • It also helps a lot if they are able to work with techies and engineers so that they can growth hack or master the techie side of  marketing.
  • Managing Conflicts:
    • When it comes to conflicts, I learn that conflicts by themselves are not good or bad. However, every conflict holds a seed of growth, that can grow into something beautiful provided it has the right environment, which in this case is the culture of the organization. Neil, personally believes that the best way to resolve conflict in his organization is through data.

The overarching theme was that keeping things simple and common sensical is critical for success.

You can find more information about Neil and follow him on twitter @NeilPatel.

PS: This episode is sponsored by Audible. Visit http://www.audibletrial.com/PBTO to download a free audiobook and a 30 day free trial membership.

Direct download: 16_PBTO16__Neil_Patel_NeilPatel_talks_Entrepreneurship.mp3
Category:Podcast -- posted at: 8:55pm HKT

Who is on the show today:

In today’s episode, we have Aaron Anderson. He is currently, Director of Strategic Organizational Initiatives at San Francisco State University, College of Business.

Why is he on the show

Aaron has been a consistent contributor to the Managament Innovation Exchange and won a MIX Prize for an experiment that he has been running in how he works. 

His entry titled: “Working in Plain View: Using a Wiki & Social Media to broadcast as you work” won the prize in the “Digital Freedom Challenge”.

He has been working in plain view of all his organization by using a wiki and other open tools that allows him to work in ways that we have not seen yet.

Lessons from his experiment:

There are some very interesting learnings from this award winning experiment:

  • Lead: It is better to start something rather than wait for approval. Aaron did not create a powerpoint presentation and send it out to his bosses seeking approval for his idea. He went ahead and did what he believed in. True, that he got his fingers burnt a couple of times, however, he learnt from his experiences and continued to improve the effectiveness of the experiment.
  • Learn: It is critical to continue to learn and adapt the experiment to incorporate your learning.
  • Leverage: There are so many tools that are available for teams to use in order to work much more effectively together.
  • Courage: We cant remain allergic to failure and expect innovation in our organizations.
  • Openness: We now live in an era where openness is becoming a key to success and come to be expected as well. Whether it is Tesla opening up all their patents or working in plain view so that people around him can actually catch his mistakes much faster and earlier than when it becomes a much more costlier mistake and much more difficult to correct. Such transparency is not only good by itself but also good for the business.
  • Get Started: There are times when you do not know where you are going, in such situations, it is better to start moving slowly and learn as you go along rather than wait to get all the information before acting. This also means that you can continue to experiment in multiple directions and learn from them.
  • Responsibility without authority: Giving someone responsibility without giving them the authority to make things happen is not only frustrating but also a waste of everyone’s time and effort.

These are but some learnings I think I am taking away from this conversation.

He shares a lot of great insights in the conversation and I do hope that you enjoy the same as well. Please do share with us what is it that you found most interesting by writing a content.

You can also buy his book:

Please note that this is an affiliate link.

 


Who is on the show today:

In today’s episode, we have Dave Kahle. He is also known as the Growth Coach.

Why is he on the show

Dave Kahle is one of the world’s leading sales authorities. He’s the author of 12 books, including 11 Secrets of Time Management for Salespeople, and How to Sell Anything to Anyone Anytime.

He writes a weekly Ezine for salespeople; and has presented in 47 states and ten countries.

As a salesperson, he was the number one salesperson in the country for two different companies in two totally distinct industries.

For over 20 years, he’s been President of Kahle Way(r) Sales Systems, a sales training/consulting company. In that capacity, he’s trained tens of thousands of salespeople and sales managers.

What are we talking about

In this discussion we talk about how to change behavior of experienced sales executives. One of the difficult task of sales managers is to get their sales people to change their behavior (specifically the behavior of sales people who have or were successful in the past and need to change to adapt to the new realities.
 
Dave walks us through his 7 step process to help such experienced sales executives change and transform.
 
This discussion was inspired by a blog post that he had written. You can find the post with the same title as this episode here.

Buy his book

You can also buy her book on amazon by clicking on the book image below. This is an affiliate link.

You can connect with him at http://www.davekahle.com and on twitter @DaveKahle.

PS: Please do leave a rating or a review on iTunes if you really liked the episode 

A blog post that Dave mentioned:


Who is on the show today:

In today’s episode, we have Karin Hurt. Her award-winning blog, Let’s Grow Leaders, has grown into a highly interactive, International community. Her book, Overcoming An Imperfect Boss is available on Amazon.

Why is she on the show

She has a diverse background of executive leadership experience in sales, customer service, call centers, human resources, merger integration, training and leadership development – the last 20 years of which have been with Verizon.

Most recently, she served as Executive Director of the Strategic Partnership Channel at Verizon Wireless where she transformed customer service outsourcing, working with companies and call centers to build strong cultures that deliver positive customer experiences.

Her high-trust, high-collaboration approach drove substantial improvement across the portfolio, with centers performing at parity or above internal centers.

Prior to that she led a Verizon Wireless sales team, leading the nation in store sales to the small and medium business space. Karin’s consulting takes a comprehensive approach to developing confident, competent, and creative front-line teams.

She has also co-authored “Parents Guide to Leadership”, which is a book about teaching children to be leaders. You can download the book here.

What are we talking about

In this freewheeling conversation we talk about
  • Importance of teaching leadership skills to our children.
  • What is the most important thing that one should do to inculcate leadership skills in our children
  • How can you systematically create leaders
  • What is the role of a leader in a business settings
  • The importance of engaging hearts and minds of people you want to lead.
  • Seven traits of leaders
  • The importance of translating the vision to specific behaviors
  • Some of the most common mistakes that leaders commit and how to avoid them
  • How can leaders continue to add value to their teams
  • What causes leadership failures?
  • How leaders can remain grounded

Buy her book

You can also buy her book on amazon by clicking on the book image below. This is an affiliate link.

You can connect with her at http://www.letsgrowleaders.com and on twitter @LetsGrowLeaders

PS: Please do leave a rating or a review on iTunes if you really liked the episode 

A blog post that Karin mentioned:


Who is on the show today:

In today’s episode, we have Porus Munshi, author of the best selling book “Making Breakthrough Innovations Happen”.

Why is he on the show

I have worked with Porus on an innovation project and from experience know that he is a great coach and has the uncanny ability to guide the teams to achieve their goals without any compromises. His understanding of the breakthrough or leapfrog innovation process is very deep and I have learnt a lot in every conversation that i have had with him over the past few years. .

What are we talking about

In this episode, we talk about making breakthrough innovations happen or enabling leapfrog performances.
 
In this freewheeling conversation we talk about
  • leapfrog innovation and how you could make leapfrogs both in your organization and in your personal lives.
  • We will also talk about how average organizations with average people can achieve extra-ordinary performances.
  • How Process Beats Talent
  • Ichchha Shakti (Power of Purpose), Gyan Shakti (Power of Knowledge) & Kriya shakti (Power of action) and how all the three play a critical role in any innovation project
  • How it is easier to do a 10x leap in performance than attempting a 2x leap
  • What is the biggest limiting factor for peak performance in individuals and organizations
  • What is an insight and how can insights lead to breakthrough leaps in performances
  • We talk about the role of a leader in an organization
  • How we could implement the same principles of leap frog innovation in our own lives and achieve extraordinary results. 

We had a great conversation and I learnt a lot from Porus.

You can connect with Porus on twitter.

Buy his book

You can also buy his book on amazon by clicking on the book image below. This is an affiliate link.

PS: Please do leave a rating or a review on iTunes if you really liked the episode 

Direct download: 12_PBTO12__Making_Breakthrough_Innovations_Happen_with_PorusMunshi.mp3
Category:Podcast -- posted at: 5:26pm HKT

Who is on the show today:

In today’s episode, we have Dr. Dean Shroeder & Dr. Alan G Robinson, authors of the best selling book “Ideas Driven Organization”.

Why are they on the show

Dr. Alan G. Robinson, is an award-winning author, educator, researcher and consultant. He has co-authored six books, which have been translated into more than 20 languages. His specialties include managing continuous improvement, creativity, ideas and innovation lean production. He has advised more than 200 organizations in 25 countries. He is also  Professor at the Isenberg School of Management of the University of Massachusetts at Amherst.

Dean M Schroeder, PhD, knows management matters. It matters to people, and it matters to performance. His mission is to help organizations by leading them to experience the positive changes that happen through improving their management systems and techniques. He is also an award-winning author, consultant and scholar. He is the Herbert and Agnes Schulz Professor of Management at Valparaiso University in Indiana.

The best-selling book, Ideas Are Free, which they co-authored was voted the Reader’s Choice by Fast Company magazine and selected as one of the 30 Best Business Books of the Year by Soundview Executive Books.

What are we talking about

In this episode, we talk about their book “Ideas Driven Organization”. We talk about
  • What is  an Ideas Driven Organization? Why is it important to build such an organization and their importance in the context of the times that we live in
  • The significance of building a culture where ideas are not only welcome but are also actioned on. 
  • Why command & control systems might not be the right way to manage organizations in today’s economy?
  • The best process for creative problem solving that works
  • The importance of small ideas & the competitive advantage they provide.
  • The importance of carrying ideas to different parts of the organization.
  • How knowledge industries can benefit from building processes around ideas?
  • How can governments benefit from building an ideas driven organization?
  • Importance of having the right strategy in order to truly accelerate the benefit from building an ideas driven culture?
  • The importance of goal alignment
  • How can a start-up build a culture of Ideas driven organization right from the start?
  • The role of a leader in the organization

We had a great conversation and I learnt a lot from both Dean & Alan.

You can find more information about the Ideas Driven Organization at their blog here.

Buy their book

You can also buy their book on amazon by clicking on the book image below. This is an affiliate link.

PS: The posts that i speak about in the conversation are:


Shashank P S, an investor with BVP India in Bangalore, joined in 2012. He focuses on investments in internet and mobile.

Most recently, Shashank was co-founder of Atticous, a platform to power the online identity of businesses, where he handled strategy and business development. Shashank has also served as a senior consultant at Zinnov Management Consulting. He worked with several technology majors looking to make a foray or expand their presence in India. 

In this episode, we talk to Shashank, an investor with Bessemer Venture Parters. He shares his journey of how he became a VC at the age of 25, his thoughts on the start-up eco-system in India.

 

Direct download: 08_PBTO8__In_Conversation_with_an_Investor_in_India_-_Shashank.mp3
Category:Podcast -- posted at: 2:27am HKT

Matt Heinz
Matt Heinz

In this episode, we host Matt Heinz. Matt is President at Heinz Marketing and brings more than 15 years of marketing, business development and sales experience from a variety of organizations, vertical industries and company sizes. His career has focused on delivering measurable results for his employers and clients in the way of greater sales, revenue growth, product success and customer loyalty.

In 2007, Matt began Heinz Marketing to help clients focus their business on market and customer opportunities, then execute a plan to scale revenue and customer growth. 

This episode in a way is very useful for sales leaders and aspiring sales leaders. We cover some very important topics like: 

  1. What are some of the most common mistakes sales leaders commit
  2. What can sales managers do to help their teams to become more productive?
  3. How should sales managers should be measured on (Getting it done and doing it right)
  4. Social Selling in a B2B context & what can sales organizations do to benefit from the social selling processes..
  5. Relevance of marketing and their role in the new world & how can marketing help make the sales teams more effective
  6. How should Sales & marketing teams could work together better
  7. Marketing folks who understand technology or techies who understand marketing?
  8. What role does the CEO play in the overall sales success?
  9. How do you look for when you hire your sales reps?
  10. One mistake that sales managers commit which is so obvious to others but could be difficult for themselves to realize? 

Join us and listen in for a very interesting conversation. 


In this episode, we host Paul Castain, who is the Vice President of Rock Star Development for Castain Training Systems,  where he works with organizations and individuals who want to sell more and sell better. He is also the founder of the LinkedIn group "Sales Playbook", a group with more than 40000 members and one that is totally spam free.

In this conversation, we talk about a lot of important topics for the sales executive and sales leaders:

We talk about how taking action (starting Sales Playbook group on LinkedIn) has been one of the most important decisions that he ever made in his business.

We also talk about some tips to transform yourself into a sales rockstar:

  • The importance of developing different styles of selling and the ability to switch styles (some call it adapting to your customer) based on the feedback you get as you go along.
  • The importance of Empathy (to your customers, to your sales leaders, to your other colleagues) in selling successfully
  • 3 of the most frequent mistakes that sales executives and leaders do and how to avoid them
  • The power of uninterrupted time at the start of the day to do your most important tasks
  • How micro-managing managers destroy the productivity of sales reps & what can they do to get out of this habit
  • The importance of having an always up-to-date CRM system
  • Some of the common traits in highly successful sales leaders
  • Some common mistakes that sales leaders do and how to avoid them
  • Paul's thoughts on the Sales vs Marketing debate
  • Social selling - what it really is and some tips for the sales reps to excel at it
  • The importance of investing in training

I strongly recommend that you join the Sales Playbook community and start engaging with the great folks there. You can also reach out to Paul on twitter @PaulCastain

You can join the Summer Sales Camp here.

Direct download: 06_PBTO6__How_to_Turn_Yourself_into_a_Sales_Rockstar.mp3
Category:Podcast -- posted at: 10:34pm HKT

In this episide, we host Lakshman, who heads the innovation practice for the consulting division of SAP, based in India and also a visiting faculty at the Hasso Plattner Institute, Potsdam, Germany. 

In this conversation, we talk about the importance of defining the right problem to solve, as the first step in any innovation practice. 

Lucky also shares his views on how to build a practice capable of being able to innovate on a consistent basis.

We also talk about Design Thinking, its history, the key components of this philosophy and how we can use this to solve complex problems.

He also shares information about the lense from which one could look at ideas to develop further in the innovation cycle.

If you are in the process of solving a complex problem or part of an innovation project, I would like to invite you to join the conversation to gain a different perspective.  

Direct download: 05_PBTO5__Innovation_Design_Thinking__Solving__Wicked_Problems_.mp3
Category:Podcast -- posted at: 7:48pm HKT

Welcome to episode number 4 of “Pushing Beyond the Obvious”. In this episode, we have with us Bob Thompson, CEO & editor of www.customerThink.com, the biggest online community about customers and customer centricity.

Bob has recently released his book #HookedOnCustomers. We shall talk to him today about what does customer centricity mean and everything that goes along with it.

We talk about

  • The fact that most customer centric organizations are such, because their operational fabric is such that they do listen to their customers and act upon it and this is not part of a special program or a project.
  • CRM, Customer Experience Management, social businesses & big data have become buzz words and without the right culture behind the efforts, they do more harm to the business. 
  • The role of Chief Customer Officers & how it is critical to have the CEO assume that role.
  • Some of the mistakes that firms do in their journey towards becoming customer centric and how they can avoid them.
  • What role can the sales, marketing and customer service teams play in the journey
  • When is it not a good idea to listen to your customers (with a good example).
  • The steps that he outlines in his book, Hooked on Customer (which by the way is a great book & you should pick it up): Listen, Think, Empower, Create & Delight.

This chat provides some very good insights if you want to or already are on your journey to becoming customer centric.

Hope you enjoy the chat.

You can connect with Bob on www.hookedoncustomers.com or www.customerthink.com.

 

Direct download: 04_PBTO4__Getting_Hooked_on_Customers_with_Bob_Thompson.mp3
Category:Podcast -- posted at: 6:50pm HKT

In this episode, we host Meron Bareket, the host of  “Inspiring Innovation Podcast” and the person behind the Inspiring Innovation Podcast Incubator, where he walks through all the steps that one needs to go through to set-up and start a podcast of their own. I am bringing this podcast to you by following his instructions as well.

We had a very interesting conversation about entrepreneurship, his journey from making software to how he got a job at the local Israeli radio, his iPad only magazine –“Inspiring Innovation” and his current role as the host of "Inspiring Innovation" podcast.

He also talks about the pivots that he has had to make from being an editor for the online magazine to being a podcaster.

We also talk about entrepreneurship, the challenges of being an online entrepreneur and how he addresses them. We also talk about Mastermind groups and their significance in the life of an online entrepreneur.

He also shares his secret of getting interesting guests for the podcasts.

You can find more about Meron and connect with him @ http://www.meronbareket.com/.

The inspiring innovation podcast is at https://itunes.apple.com/podcast/inspiring-innovation-podcast/id638774259.

The inspiring innovation podcast incubator to learn podcasting @ http://inspiring-innovation.com/

Other Podcasts that were mentioned in the podcast:

Hope you enjoy the show. Please do share your love by giving us a rating or leave us a review on iTunes.  

Direct download: 03_PBTO3-What_Matters_is_Execution_Not_Ideas.mp3
Category:Podcast -- posted at: 4:41pm HKT

This is episode No 2 of “Pushing Beyond the Obvious”.

Today, we host Sunder Madakshira, who heads marketing & communications at SAP in India. He was recognized as “The Marketing Thought Leader” by Stars of the Industry Awards, constituted by the ABP group in Feb 2014. 

We had a very interesting conversation about the role that marketing can and should play, both internally and externally.

He also shares a lot of interesting insights about the importance of building a personal brand; some do’s and don’ts about how you go about building your personal brand.

He also shares some insights on leadership and the role of leaders.  

You can find more about Sunder and connect with him @ http://www.madakshira.com/


This is the 1st episode of "Pushing Beyond the Obvious" podcast.

In this episode, I talk about what this podcast is about and whom is it relevant for.

This podcast is relevant to you if:

  • You are an entreprenuer or a CEO
  • You are a manager responsible for the sales, marketing, innovation or strategy functions in your organization.    

The podcast will be about getting insights on how to push the boundaries of the following functions:

  • Sales
  • Marketing
  • Innovation
  • Leadership
  • Entreprenuership
  • Strategy

The format of the show will be a combination of solo episodes where I share my experience and thoughts and interviews where I host successful practitioners and thought leaders in these fields and learn gain insights from them. 

I am extremely excited about the journey and I hope you shall join me in the ride.

I also believe that the podcast shall play a small but an important role in your success, whatever it is that you set out to do.

If you like the episodes, please share your love by rating the podcast, writing reviews and sharing this with your friends and colleagues. 

You can provide your feedback or questions by writing to me at mgr@rmukeshgupta.com

Direct download: 01_PBTO1__Introducing__Pushing_Beyond_The_Obvious__Podcast.mp3
Category:Podcast -- posted at: 9:47pm HKT

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